SOMA welcomes Beacon Watches
Beacon Watches is “an enthusiastic young watch microbrand based in Hong Kong,” according to Johnson Cheung, co-founder. The brand is also the latest addition to SOMA’s portfolio of participating microbrands for the launch of our upcoming social marketplace. Beacon strives to “create a connection between horology, motivation and desire.” After all, everyone “needs constant motivation and inspiration to stay focused on goals,” right? So, “when you are looking for some motivational kick in the shape of a high quality limited-edition timepiece,” don’t hesitate to hit Beacon up!